PROFILE                                   

Name : Prima Mulyasari Agustini
Academic Degree : Dr. (Doctorate) : M. Si (Master of Science) : S.Sos (Bachelor of Social Studies)

 

QUALIFICATION

Doctorate degree in Communication, Universitas Padjajaran, Bandung - Indonesia (2008)

Master degree in Economic Management, Universitas Padjajaran, Bandung - Indonesia (2003)

Bachelor degree in Communication, Universitas Islam Bandung, Bandung - Indonesia (1994)

                                               

WORK EXPERIENCE

 

LECTURER (1999-PRESENT):

  • Faculty Member at Communication Study Program, Universitas Bakrie, Jakarta 2012 – present. Teaching: Consumer Behavior, Basic Marketing, Marketing Communication Practical Research, Advertising and Marketing Communication, Marketing Communication Academic Research, Strategic Media Planning, Quantitative Communication Research, Qualitative Communication Research, Ethnography and Consumer Insights as well as Communication Philosophy Ethics, Semiotics and Consumer Culture.
  • Faculty Member at Communication Post-Graduate program, Universitas Mercu Buana, Jakarta, 2011 – present. Teaching: Quantitative Communication Research, Qualitative Communication Research, Communication Perspective Theory, Strategic Marketing Communication, Customer Retention Marketing, and Writing Course.
  • Faculty Member at Quantitative Communication Research, Qualitative Communication Research, Universitas Paramadina, Jakarta, 2012-2013. Teaching: Basic Marketing and Consumer Behavior.
  • Faculty Member at Communication Management research division, Communication Department, Universitas Islam Bandung, 1999-present. Teaching: Quantitative Communication Research, Media Economy, Marketing Communication, Consumer Behavior, Basic Communication Management, Interpersonal Communication, Basic Management, Business Communication, and Communication Audit, 1998 – 2013.
  • Faculty Member Pascasarjana Universitas Islam Bandung Program Ilmu Komunikasi, 2013, mengampu mata kuliah: Komunikasi Pemasaran.
  • Faculty Member at Statistics program, Natural Science Department, UNISBA, 2006 – 2013. Teaching: Marketing Communication.

 

PEER REVIEWER:

Jurnal Visi Komunikasi Universitas Mercu Buana 2014-2016

Jurnal Mediakom Universitas Mercu Buana 2018

 

COMMITTEE MEMBERS:

  • Reviewing Panelist for Journalism Award Pertamina (2015)
  • Selection Panelist for Academic Writing for College Students (Bandung, 2012)
  • Reviewing Panelist for Youth Organization Provincial-level Competition, Jawa Barat (Bandung, 2011)
  • Reviewing Panelist for Best Social Worker in Jawa Barat (Bandung, 2011)

 

STRUCTURAL POSITION

  • Dean Assistant, Communication Department, Universitas Islam Bandung, 2006-2008
  • Section Head, General Administration and Finance, Communication Department, Universitas Islam Bandung, 2000-2003

 

ORGANZATION

  • Executive Director Center for Energy and Strategic Resources Indonesia (2013-present)
  • Expert at Business and Communication Study Center, UMB (2010-2012)
  • Member of ISKI Development Unit, Jabar (2007-2009)
  • Member of Gender Research and Study Program, Unisba (2007-2013)

 

 

 

 

RESEARCH

  • Penyusunan Strategi Komunikasi Indonesia Power (Indocita, 2018)
  • Monitoring and Evaluation CSR Conoco Philips Indonesia, British Petroleum, PT. Lapindo Tbk and JOB Pertamina-Medco E&P, Tomori (SKK Migas - Unpad, 2018)
  • Penyusunan Strategi Komunikasi BRG (UNDP-EPIC Media, 2018)
  • Survei Eksternal Reformasi Birokrasi KemenpanRB (2017)
  • Social Mapping JOB Pertamina-Medco E&P, Tomori Sulawesi Tengah (LPPM UNAS, 2017).
  • Monitoring and Evaluation CSR JOB Pertamina-Medco E&P, Tomori Sulawesi Tengah (Indocita, 2017)
  • Penyusunan Blue Print CSR Lembaga Penjaminan Simpanan (MUC-Indocita, 2017).
  • Social Mapping Medco E&P Kalimantan Utara (LPPM UNAS, 2017)
  • Social Mapping Manhattan Kalimantan Investment Pte. Ltd Kalimantan Utara (LPPM UNAS, 2017)
  • Social Mapping Tarakan Pertamina Hulu Energi Nunukan Company Kalimantan Utara (LPPM UNAS, 2017)
  • Social Mapping JOB Pertamina-Medco E&P Simenggaris Kalimantan Utara (LPPM UNAS, 2017)
  • Social Mapping Pertamina EP Asset 5 Kalimantan Utara (LPPM UNAS, 2017)
  • Survei Nasional Pemeringkatan PTSP BKPM (SUCOFINDO, 2016)
  • Monitoring and Evaluasi PPO & TJS KKKS oleh SKK Migas (Unpad, 2016)
  • Analisis Pemberitaan DKPP di Media Nasional and Daerah-Analisis Semiotika Sosial (PT. KPI, 2016, 2017)
  • Survei NPS Indihome Telkom: Survey Nasional (SUCOFINDO, 2015, 2016, 2017, 2018)
  • Survey Kepuasan Stakeholder Kemendikbud: Survey Nasional (SUCOFINDO, 2015)
  • Kajian Penguatan kelembagaan Crisis Center Kementerian Pariwisata (Indokarmed, 2015)
  • Analisis Wacana Media Nasional Kementerian Tenagakerja (PT. KPI, 2015)
  • Pengembangan Ekonomi Kreatif, Bappeda Kabupaten Siak (PT. Sumaplan, 2015)
  • Peninjauan Kembali RTRWP Jawa Barat (2015)
  • Media Internal BPIW: Nasional (ndocita, 2015)
  • Audit Persepsi Stakeholder CSR Premier Oil (Indocita, 2014)
  • Survey Kepuasan Stakeholder Kemendikbud : Survey Nasional (SUCOFNDO, 2014)
  • Kajian Pedoman Konsultasi Publik Tata Ruang Nasional KemenPU (Graha Yasa, 2014)
  • Survey Kepuasan Stakeholder Kemendikbud : Survey Nasional (SUCOFINDO,2013)
  • Survey Kualitas Pelayanan pada Bidang Kesehatan and Pendidikan di Kabupaten Siak (PT. Iname Utama, 2013)
  • Survey Kepuasan, Ekspektasi, and Positioning Jasa Layanan PT. Jakarta Industrial Estate Pulogadung (Puskombis, 2011)
  • Pengaruh Komunikasi Pemasaran Jasa Rumah Sakit Bersalin terhadap terhadap Pencitraan Pasien (2012)
  • Pengaruh kepemimpinan Spiritual pada Spiritualitas Tempat Kerja - Studi pada Rumah Sakit Umum Swasta di Kota Bandung (2011)

 

PAPERS/ ARTICLE/ BOOK

  • Kereta Cepat Jakarta-Bandung: Optimalkan Potensi Bandung Raya (Sindo, 2016)
  • Elpiji, Ketahanan Energi Nasional, dan Komoditas Politik (Sindo, 2015).
  • Strategi Pembangunan Infrastruktur Gas (Sindo, 2015).
  • Menimbang Elpiji Non Subsidi (Sindo, 2015).
  • Migas Nasional: Bukan Soal Impor dan Petral Saja (Republika, 2015)
  • Nilai Keekonomian BBM: Perlu Kepastian! (Republika, 2015)
  • LPG: Antara Bisnis dan Subsidi (Republika, 2015)
  • Nuklir: Solusi Masalah Kelistrikan di Indonesia (Koran Tempo, 2014)
  • Politik Energi Nasional (Republika, 2013)
  • Momentum Perbaiki Bisnis Migas (Republika, 2013)
  • Transformasi Migas Nasional (Republika, 2013)
  • Rasionalisasi Pengurangan Subsidi BBM (Sindo, 2013)
  • Komunikasi Pemasaran pada Perusahaan dan Industri Pariwisata Indonesia (Buku, 2013)
  • Komunikasi Lingkungan melalui Geowisata Susur Gua di Jawa Barat (Buku, 2013)
  • Komunikasi Indonesia for Membangun Peradaban Bangsa (Buku, 2013)
  • Komunikasi dan Konflik di Indonesia (Buku, 2013)
  • Pos Indonesia dan Jalan Menuju Perusahaan Jejaring (Republika, 2013)
  • Menggagas Komunikasi Pemasaran Pariwisata Indonesia-Malaysia (UiTM, 2012)
  • Komunikasi dan Permasalahan Korupsi di Indonesia (Buku, 2012)
  • Komunikasi dan Konflik di Indonesia (Buku, 2012)
  • Consumer Imagery Berbasis Kearifan Lokal pada Insitusi Pemerintahan (2012)
  • Resolusi Konflik Pertambangan: Suatu Tinjauan dari perspektif Komunikasi (2012)
  • Pos Indonesia dan Jalan Menuju Perusahaan Jejaring (Republika, 2013)
  • Menggagas Komunikasi Pemasaran Pariwisata Indonesia-Malaysia (UiTM, 2012)
  • Komunikasi dan Permasalahan Korupsi di Indonesia (Buku, 2012)
  • Komunikasi dan Konflik di Indonesia (Buku, 2012)
  • Consumer Imagery Berbasis Kearifan Lokal pada Insitusi Pemerintahan (2012)
  • Resolusi Konflik Pertambangan: Suatu Tinjauan dari perspektif Komunikasi (2012)
  • Meretas Jalan Menuju Masyarakat Antikorupsi: Tinjauan dari Perspektif Komunikasi (2012)
  • Konvergensi Simbolik Sosok Prita: Representasi Keluhan Pelanggan (2010)

 

COMMUNITY SERVICE

  • Seminar “Gaul Sehat di Media Sosial” (Bandung, 2013)
  • Lokakarya Kurikulum Komunikasi berbasis KKNI (Bogor, 2013)
  • Seminar “Komunikasi dalam Membangun Peradaban Bangsa” (Palembang dan Bali, 2013)
  • Pelatihan Public Speaking (Bandung, 2012)
  • Seminar Youth Political Outlook 2011 (Jakarta, 2011)
  • Pelatihan Komunikasi Efektif dan Pengenalan terapi SEFT (Ciparay, 2010)
  • Pelatihan “Service Exellence” (Bandung, 2010)